Lingerie trends for 2025 - every outfit needs a strong foundation
Iselin NordøyWhile trends may come and go, there's something timeless about a great set of lingerie that can live on in your wardrobe much longer than any fast - fashion aesthetic. No matter your shape, size or style, the essential step in any dressing routine is to build your outfit around a strong foundation . The power of solid, comfortable lingerie has the ability to transform and elevate outfits and boost our confidence, and even if you 're the only one who sees it , the right lingerie is a wise investment , especially when you consider the cost versus the durability of the garment and frequent use.
(Image: Mey, Captivating )
We spend a lot of time putting together our daily outfits, so it’s only right that our underwear gets just as much consideration and attention. My goal for 2025 is therefore to update my underwear collection, and the question is: Where do you start? Together with experts and one of Europe’s leading underwear brands, I’ve identified the pieces we should be looking for and acquiring over the next 12 months.
Chantelle , the renowned French brand, is envisioning important changes in the lingerie world . “ Comfort , inclusion and bold style choices will dominate . ” It is clear that People in 2025 want the opportunity to express their own style with confidence . “Underwear that looks good and feels comfortable is an investment in one's well-being - and the most important trend we see going forward.”
(Image: Chantelle, pulpies )
So if you follow trend reports to stay up to date and get a glimpse of the season 's changes, it's high time you paid the same attention to what's underneath your clothes too. From the deep new color popping up everywhere , to the sensual evolution of last summer's " coquette " aesthetic and the subtle luxury of the season , lingerie drawers are craving a breath of fresh air and expectations are high. - here are the five biggest underwear trends for 2025 .
1. Underwear on display
(Image: Mey, Poetry Fame )
Trend spotted: On those days when you don't know what to wear, don't stress - what's going on under your clothes is good enough to show off on its own . Just look around, once you start looking for it you'll notice that this trend has already started. Underwear as outerwear is a trend that will continue with garments like lace bralettes , bodysuits and camisoles ( singlets ) becoming the statement piece of the outfit. Often these feminine lace garments are styled with a masculine blazer, denim, or simply as a "regular" top , blurring the line between underwear and outerwear. We love seeing how people show off their own personality, beauty and creativity with underwear in their everyday and party outfits !
Get the trending garments:
CHANTELLE
Bodysuit, Tattoo Love
| Buy Now |
Style it with high-waisted pants or skirts for a sleek look.
MAY
Camisole, Poetry Style
| Buy Now |
Feminine and elegant, in soft and smooth viscose - use as a top for any outfit!
MAY
Wireless triangle bra, Amazing
| Buy Now |
Non-slip bras that create the natural feeling and beauty.
CALVIN KLEIN
Bodysuit, Instinct
| Buy Now |
Just add a blazer and a pair of leather pants for the perfect date night outfit.
CHANTELLE
Bustier, Philter
| Buy Now |
Combine the romantic embroidery on this bustier with a top or dress in transparent mesh.
2. HOT pink
(Image: Mey, Fabulous )
Trend spotted: Are you looking for something energetic ? and springy ? Try hot pink which is really a color trend that is hitting hard right now . After the growth of soft pink tones in accessories and clothing collections, this little one is popping up the pink one up as a key color for lingerie in 2025. Romantic lace in a bright and bold pink gives a fresh and unique take on this trend . With rich shades of material and embroidery, you will find a range of hot pink available in many iconic styles of panties, thongs and B H 's . The beauty of these colors lies in their distinctive ability to evoke the feeling of both luxury and power .
Get the trending garments:
MAY
Spacer bra, Fabulous
| Buy Now |
So strong, but so delicate.
CHANTELLE
Thong, Pulpies
| Buy Now |
Color that makes you really happy in the morning!
CHANTELLE
Balconette bra, Cabaret Sauvage
| Buy Now |
You'll be looking for a more elaborate bra for a long time.
CHANTELLE
Nightgown silk, Cabaret Sauvage
| Buy Now |
This is just 100% luxury.
MAY
Triangle bra, Poetry Style
| Buy Now |
Pink with a sprinkle of glitter.
3. Gothic Romanticism
(Image: Chantelle, Philter )
Trend spotted: Gothic romance is back, and the development of last year's sensual " coquette " aesthetics take a romantic turn . As we move into 2025 We are inspired by the growth of spring and the rediscovery of Victorian and bohemian styles are flourishing . It is this contrast between the mysterious gothic with the feminine and botanical that creates a sensitive blend that captures us again and again. A trend that makes it an ideal choice for those seeking a more dramatic , yet feminine look .
Get the trending garments:
CHANTELLE
Balconette bra, Spice
| Buy Now |
For the daring and driven lingerie enthusiast.
CALVIN KLEIN
Triangle wireless, Instinct
| Buy Now |
The perfect tone of purple and unique embroidery.
MAY
Plunge Bra, Captivating
| Buy Now |
The name of this underwear speaks for itself.
HOANGEM SWIM
Front tie bikini top, Dahlia
| Buy Now |
You can adjust the stops by tightening the knot in the front, a real favorite bikini.
CALVIN KLEIN
Balconette bra, Instinct
| Buy Now |
It's in the details.
4. Comfort without compromise
(Image: Chantelle, SoftStretch )
Trend spotted: Comfort is key when it comes to what makes good underwear the best . But before you think about those bulky Bridget Jones panties we've all stowed away long ago , this trend features fashionable yet functional pieces that allow you to get the best of both worlds: softer bras , seamless garments, breathable cotton and viscose, and stretch all the way! Everyday underwear has never looked better , and it will never go out of style. Underwear doesn't have to sacrifice comfort for style. We have Chantelle 's groundbreaking SoftStretch underwear with one size -sizes that really suits everyone, Mey's modal underwear Mood which is so soft and smooth, and Calvin Klein's classic Modern Cotton range . These styles are ideal for creating a base underwear wardrobe that is both versatile and timeless .
Get the trending garments:
CHANTELLE
Stripes padded bralette, SoftStretch
| Buy Now |
I already have this, and honestly I could use it every day.
MAY
Triangle wirefree bra, Mood
| Buy Now |
So comfortable - so simple - so elegant.
CHANTELLE
Padded bralette, SoftStretch
| Buy Now |
Style your outfit around this gorgeous light blue underwear.
CALVIN KLEIN
Thong, Modern Cotton
| Buy Now |
There's a reason they're Calvin Klein's bestsellers.
MAY
Round-neck top, Mood
| Buy Now |
Super soft everyday tops in white, gray and black.
5. 'Almost Naked'
(Image: Chantelle, Pulpies )
Trend spotted: The fashion world has long been obsessed with the nude illusion dress. Whether it's Zendaya in a glittering cut-out dress or Megan Fox in tight nude mesh dress - these outfits leave nothing to the imagination, so what you wear underneath such garments is of crucial importance. Not only are the silk and sheer lace nightgowns taken out of the bedroom and styled with leather boots and a blazer, but seamless underwear that gives “ second The “skin ” look is worn under sheer tops, dresses and skirts to create the illusion of being naked . Lingerie is stepping out of the shadows and into the spotlight as part of the “naked dress” trend . Chantelle recently launched Pulpies lingerie , with the slogan ‘ Naked . Almost ’ and is at the forefront of this trend. Their panties have a laser- cut finish and are so thin that they blend in with the skin .
Get the trending garments:
CHANTELLE
High waist panties, Pulpies
| Buy Now |
High-waisted panties are perfect for those who don't want to show too much skin.
CHANTELLE
Thong, Pulpies
| Buy Now |
A thong you don't even know you're wearing!
CHANTELLE
Panties, Pulpies
| Buy Now |
Classic panties with a modern cut that are completely invisible under clothing.
CHANTELLE
Thong, SoftStretch
| Buy Now |
This is comfortable nude lingerie made sexy.
CHANTELLE
Padded top, SoftStretch
| Buy Now |
We will use this set under thin summer and crochet dresses.
PS: Perfect tops also for light exercise like yoga and pilates.
Lingerie trends for 2025 are all about combining comfort with confidence , allowing for both personal expression and sustainable choices. There is a strong trend towards lingerie that feels as good as it looks, with comfort and fit as the top priority. In addition, we are seeing increased inclusivity in designs, where more sizes and body types are represented in an authentic way. The colors that dominate in 2025 are both rich and feminine , with earthy tones and elegant shades that create a sophisticated expression. The sensual yet subtle " coquette " aesthetic from last year is developed further, but in a more feminine form, emphasizing simplicity , elegance and timelessness. At the same time, the trend of quiet luxury continues, where details such as fine embroidery and delicate textures give lingerie garments an exclusive yet effortless feel. All in all , 2025 is the year to invest in lingerie that both looks good and lasts year after year , with the ability to support and embrace every curve, while also elevating your own confidence and well-being .